We are always excited when we get a chance to work with The League Against Cruel Sports. Their campaigns are driven by clear messaging – often in two steps.
- Highlight the Problem:
Most of our work with The League has been highlighting outdated and dangerous policies when it comes to hunting, trapping and snaring. When working with The League, we combine bold graphics with clear messaging.
- Give the Audience a Solution:
One of the main reasons we have used animation when exploring The League’s messaging is because of the distressing nature of snaring and hunting. Because of this, we are quick to provide a solution to the problem we have highlighted. Most of The Leagues campaigns are centred around holding political parties accountable for their actions.
Our latest campaign is our first foray into working with The League in a strictly live action space. The League were keen to capture footage from a live publicity stunt, in order to hold members of Scottish Parliament accountable for not yet passing a bill against fox hunting. It was a fast-moving day, with multiple crew and locations. Below are some photos from the shoot:
It is always a joy to work with our returning clients – especially when we get to think outside the box and work on something new together! Please find a testimonial video from The League below:
